Our Sustainability Approach
Melina Bucher is on the mission to make the fashion world a cruelty-free, more sustainable place. Sustainability is therefore one of our core values and central for every business decision we make. As sustainability has many meanings, on this page we inform you which measures we take to embrace sustainability in our whole value chain.
As seen in Vogue: We are proud to be selected by Vogue Germany as 1 of 10 brands to find your favourite sustainable handbag.
We use vegan materials that are both innovative and of luxurious quality. Before launching, we evaluate the design features, durability and environmental impact. We are also actively involved in material development with the most exciting material innovators around the world and do research projects with German universities concerning sustainable material technology.
Melina Bucher redefines luxury by using next generation materials that outperform traditional leather in terms of ethics and sustainability. For our newest collection, we are one of the first brands worldwide working with MIRUM® – a 100% bio-based and 0% plastics vegan leather. According to preliminary LCAs, MIRUM® needs 87-93% less CO2 than animal leather and no water during closed-loop manufacturing and dyeing.
Organic & Recycled cotton
For our lining and accessories, we use organic or recycled cotton. Organic cotton on average only needs a fraction of water and energy compared to conventional cotton. A quality difference you can feel.
Studies show that synthetic leather has a lower environmental impact than animal leather, but both materials have issues regarding biodegradability. That is why we were one of the first brands worldwide developing handbags made with all natural MIRUM®. Our vision is to become a fully circular brand and we are working extremely hard with our partners to make that a reality sooner than later!
Transparent Supply Chain
The fashion industry needs to become more transparent. With our label, we commit to full transparency and attach great importance to traceable supply chains and a partnership network. Our interactive transparency map allows you to discover more about every step of the supply chain.
Melina Bucher works with the best artisan craftsmen in Europe, ensuring products of exceptional quality. We only work with small, highly experienced manufactories. We are in constant exchange with our manufacturers to further improve environmental performance. Learn more about our manufacturing process!
Short Transport Links
Our handbags are handcrafted in a 100% European supply chain. To reduce transport routes even further, we concentrate our material procurement and production in one area. This prevents us from sending our bags around the world several times for different steps of the manufacturing process.
Products made to last
Melina Bucher rethinks luxury by combining ethics with high-end design aesthetics. We want to promote a new way of luxury which is not only an alternative but constitutes the modern, innovative approach to fashion. Our products merge smart design and sustainability. We intentionally developed a counter model to fast fashion; Melina Bucher bags are engineered to last a lifetime.
Melina Bucher handbags are carefully developed in Germany and characterized by a timeless, sustainable design. Longevity and multifunctionality play a central role in our collection. We concentrate on a small selection of key pieces which complement your wardrobe. To reduce transports and material waste to a minimum, we design our collections in 3D.
Melina Bucher creates handbags that set a statement – highest quality products, uniting ethics and aesthetics. As the most sustainable thing to do is to buy less, we ensure that from material selection, to design and manufacturing, every step ensures durability of our handbags. The meticulous Melina Bucher design process follows the highest quality and ethical standards resulting in products made to last.
Upcycling Dust Bags
Our signature dust bag keeps your precious Melina Bucher bag safe and is also an eyecatcher!
Dust bags tend to just lie around once you unwrapped your bag. Melina Bucher gives them a second life by upcycling them in an eco-friendly manner. Our dust bags have handles and are designed as additional shopping bags you can use for grocery shopping.
Transport and Packaging
Short Transport Links
Our handbags are handcrafted in a 100% European supply chain. To reduce transport routes, we concentrate our material procurement and production in one area. This prevents us from sending our bags around the world several times for different steps of the manufacturing process.
As Melina Bucher considers itself a vegan company, we only use animal-friendly and sustainable materials for our packaging: your Melina Bucher handbag is shipped in a exclusive cardboard box. Our shipping boxes are made out of recycled paper and wrapped with paper-based tape with vegan glue.
Sustainable Print Products
All our print products, including postcards and business cards, are produced locally in Germany. They are made out of recycled materials and are vegan certified. Our printing partner is Blauer Engel certified and has the same high demands for sustainability as we have. They are a zero emission facility by using waste heat from the printing processes and solar energy. In the Melina Bucher headquarter we also use vegan and recycled paper for our business paperwork.
CO2 neutral shipping
All our handbags are transported to us on the street, which only needs a fraction of the emissions of air or sea shipments. Melina Bucher handbags are send to you with CO2 neutral shipping with DHL or DPD (offsetting CO2 emissions).
Melina Bucher was founded on the cores of aesthetics and empathy. We are on a mission to combine finest craftsmanship and smart design with compassion and sustainability. Our bags are designed in Germany with meticulous attention to detail within a fully transparent European supply chain. All products are 100% vegan (PETA-approved) and made with innovative materials that outperform traditional leather, aiming to redefine the definition of luxury.