After graduating from high school, I decided against studying, opted for an education as a fine bag maker and fell in love with this crafsmanship. Meanwhile I am a master fine bag maker. Fun fact: believe it or not, I do not own even a single bag, even though i could make the perfect one.   

At Melina Bucher, I am responsible for sample and prototype construction. Designing samples for new collections and testing materials of new and innovative materials that are still in development are also on the daily schedule - fresh from the lab. I enjoy the versatile, creative work and the close collaboration with Melina and Tony, our designer. Together we can guarantee the best quality for our handcrafted products: 100% handmade in Germany.

Hey, I’m Toni. I am the creative brain at Melima Bucher, responsible for the design and the cooperation with our creative hand, Judy. When I say creative brain, I might exchange that for creative gut, as I make my best decisions based on my gut feeling. This, along with a lot of creative energy that I really had to put somewhere, led me to my degree in accessories design at Pforzheim University and ultimately to my job at Melina Bucher.

My highest goal is to create good design and to figure out what makes a good design and what it needs. To make sustainability attractive to people, you need an appealing concept and product that deeply touches them.

In the development process, from the first idea to the final campaign, I love how we discuss many things together as a team. It’s essential for us to understand how everyone is thinking, be it in marketing, management, or development, to make sure we move in the right direction. Even though it means a lot of work and no room for compromises, we are determined to stick to our goals for a truly sustainable and future-proof brand and push through.

So, let’s keep those creative juices flowing and make something amazing!

I always had a passion for well designed and well made fashion. But the impact it has on animals, the planet and human health is tremendous. Personally, I am a strong believer that the best way to change the world is by actively doing something. That's why I founded my brand in 2019 - to show that you can create designer items that are made in an ethical and more sustainable way. And that we can all use our voice for the better.

Today, I am so lucky to work with worldwide innovators that develop new, bio-based materials. And to work with the best team that is always seeking solutions instead of excuses, and that creates the most beautiful products.

If you do not find my in our atelier / lab, I am most certainly trying to catch my running 2 year old daughter Mayla or our Cocker Spaniel Bailey. Since becoming a mum, building a better future is an even more important matter I work on every single day.