Manifesto

We redefine luxury — one bag at a time.

01 — Material

Plant-based, by default.

We use MIRUM®, ELEVATE® and INNOVERA™ — innovative, bio-based materials. Because vegan leather is more than polyurethane, PVC, or polyester.

02 — Craft

Handmade, start to finish.

Each bag is cut, stitched and finished by an experienced artisan in our German workshop. On average, creating a bag takes seven hours.

03 — Life

Built for decades

Every Melina Bucher piece carries a lifetime repair option. Reach out to atelier@melinabucher.com and we will help you out.

Atelier detail61.6912% 47.3247%;
Bag craftsmanship50.0% 50.0%;
Material close-up50.0% 50.0%;
Our story

Eight years of building what didn't exist.

2019

The first collection

Melina Bucher launches a first collection of three bags: Trudy, Indy and Angel. All vegan and inspired by pets. The brand ships its first bags in March.

The first collection
2020

A partnership in Ubrique

Melina meets Eusebio and Antonio, two experienced leather artisans in Ubrique, Spain. They accept the challenge of creating the world's first bag made with MIRUM® — a 100% bio-based, plastic-free material. Developing BAILEY takes over 18 months.

A partnership in Ubrique
2022

German Sustainability Award

BAILEY becomes a bestseller and wins the PETA Vegan Fashion Award and the German Sustainability Award for pioneering the use of MIRUM® in accessories.

German Sustainability Award
2023

A new beginning

When the partners in Ubrique retire, Melina Bucher opens the brand's own workshop in Mannheim, Germany and hires the first designer and master leather artisan. The team spends years developing and prototyping next-generation materials and receives PETA UK's Progress Award.

A new beginning
2023

First accessories

Within the Money Moves Collection, Melina Bucher launches the brand's first wallets, laptop sleeves as well as additional colorways of the bestselling BAILEY bag.

First accessories
2024

A Dream comes true

After years of development, Melina Bucher completes the DREAMER bag - the world's first fully bio-based, plastic-free bag - and receives the German Design Award for Excellent Product Design. The bag is launched as part of the Geometry collection, featuring the ELAY, MINI ELAY, KINGSTON bags as well as the brand's new icon LOULOU.

A Dream comes true
2025

Going to Space

The team spends months experimenting with new materials and building countless prototypes — until the world's first bag made with ELEVATE® takes shape. The NUBIAN bag launches on May 4.

Going to Space
2025

The Suede Edit

After months of more prototyping, Melina Bucher develops the world's first bags made with INNOVERA™ Suede — a plant-protein-based vegan suede. The new TESSA bag and the BAILEY and LOULOU bags made with INNOVERA™ Suede sell out quickly.

The Suede Edit
2025

The RUNA Collection

When two independent, female-founded premium labels with the same mission come together, something exceptional emerges. Melina Bucher partners with the Berlin-based slow luxury womenswear label LOTTA LUDWIGSON to create the first apparel collection made with MIRUM®.

The RUNA Collection
2026

A new category: Belts

Melina Bucher introduces a series of belts — the first accessories crafted from MIRUM® and ELEVATE® outside the bag category, made in the same atelier with the same bio-based materials.

A new category: Belts
Melina Bucher
Founder

I needed to see it to believe it was possible.

If I could build a beautiful bag without animal leather and without plastic, then maybe the industry's excuses weren't real.

Melina Bucher founded the brand in 2018 after years in business and academia left her asking why the luxury industry refused to question its own materials. She began commissioning prototypes in plant-based materials that most factories refused to touch — and built a team around solving what no one else would.

Today, her team of designers, material scientists, and master bag-makers works from the brand's own atelier in Mannheim. The mission has stayed the same: prove that a desirable luxury product doesn't require a single compromise.

Melina BucherFounder & Creative Director
Recognition

Awarded, not advertised.

PETA Vegan Fashion Award
2022

PETA Vegan Fashion Award

Best Vegan Leather Bag — Bailey

German Sustainability Award
2023

German Sustainability Award

Outstanding design with MIRUM®

PETA UK Fashion Award
2024

PETA UK Fashion Award

Progress Award — Next-gen materials

German Design Award
2025

German Design Award

Excellent Product Design — Dreamer

Come visit

Come see how a bag is made.

Book a private visit to our atelier or join one of our open-door weekends. Meet the materials and our craftspeople, ask your questions, and find your next favourite bag.